… Not that you missed me.
It has been an interesting month with trips to NY and Las Vegas while the team at the office was busily working away on new client malls.
We launched a new BSP Rewards Mall for Challenger Sports and a unique rewards and loyalty program for a large national beer company.
I mentioned the trips first so I ought to tell you what they were about. NY served a dual purpose (1) Wall Street meetings and (2) new client prospects.
The Wall Street meetings were easier than in the past because we have a much better story and growing company to talk about. Tom Hill, our brilliant Director of Operations and Board Member was on the trip and handled about 2/3 of the speaking…and he does a much better job of it than I do. He did so well that I invited him to speak at an Investor Seminar later that week in Ft. Lauderdale.
The Las Vegas trip placed me in front of a totally different audience. I attended the Prepaid Card Conference and met with clients (Global Cash Card, Prepaid Solutions, The Ignition Network and EDebit Pay) as well as some excellent new prospects.
It was both a great education for me and an outstanding venue to meet and greet. Because our BSP platform layers seamlessly on top of debit and credit cards as a value added benefit, the show proved a perfect opportunity to expand our relationships.
By the way, I don’t drink much (one glass of wine), don’t gamble at all and I returned to my room by 9pm each night. Yep, Vegas doesn’t like visitors like me.
Back to our new clients. Challenger Sports is an interesting opportunity as it opens the door to millions of potential members. Challenger holds youth soccer camps for over 100,000 kids every summer and also work with soccer clubs across the country that embrace over 5 million members. Our role is to bring a money saving mall to the members and a fund raising program to the clubs.
Their members shop in our mall of over 700 national merchants and the clubs receive continuous passive revenue from every member transaction. Great for the member (receives cash value rebates), the Soccer Clubs (receives a % as donations) and BSP Rewards (you can easily guess why).
That brings me to the large national brewery…….let’s save that for next time .
Monday, March 10, 2008
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